Zorbas Bakeries honours International Women’s Day, celebrated every year on the 8th of March, by actively supporting Europa Donna Cyprus’ multifaceted work for the 9th year in a row.
Zorbas Bakeries presents the “Biscuit of Care” which has been decorated with the characteristic pink ribbon, the international symbol of breast cancer awareness. The biscuits have been baked with the pure ingredients of love, respect, and the timeless values of Zorbas Bakeries, serving as a reminder to all women that they should always put their health first by taking care of themselves.
This year’s campaign, under the slogan “WE TAKE CARE OF OURSELVES AT EVERY STAGE OF LIFE”, has been enriched with the participation of Zorbas Bakeries’ female staff, who narrate the real-life stories of women who experienced breast cancer, as they previously shared them with Europa Donna Cyprus. This initiative aims to send an even louder message on cancer prevention.
On behalf of Zorbas Bakeries, Zorbas’ Group Marketing Manager, Ms Sophia Tsene said: “At Zorbas Bakeries, the 8th of March is a day honouring all the women who help shape the modern world, through their important and multifaceted role. This year, we once again stand by Europa Donna Cyprus, sending a message of hope, optimism and care to all women, while reminding them that safeguarding our health through preventive screening tests should be a priority for each and every one of us”.
On his part, Europa Donna Cyprus’ Executive Director, Mr Marios Charalambides said: “We would like to express our gratitude and appreciation to Zorbas Bakeries for its very important and long-standing support to Europa Donna Cyprus. Our joint initiatives significantly contribute to our efforts towards promoting proper education and raising public awareness, providing support to patients and their family members, and helping them assert their rights”.
The “Biscuit of Care” is available at all Zorbas Bakeries throughout Cyprus. For every biscuit sold, €0.50 will be donated to Europa Donna Cyprus.
